For over 30 years, Taking Shape has been a cornerstone brand for curvy women, specialising in designer collections that fit and flatter sizes 12 to 24. Taking Shape now has over 150 stores across New Zealand and Australia, with a combination of beautiful boutiques and Myer Concept stores. Our in-store stylists don’t just provide expert advice, they build confidence and real friendships with our fiercely loyal customers. We strive to design pieces that fit plus sized women perfectly, making them look and feel amazing. Our unique styling, prints and colours translate the latest trends to suit the curvy figure from one season to the next.
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