MyHeritage is the leading service for family history research and DNA testing, with 100 million users worldwide. Our DNA test is technologically advanced and affordable and requires a quick swab of the cheek to help people reveal their ethnic origins and discover previously unknown relatives. MyHeritage is all about family. We bring people closer to their family history through innovative technological features and DNA testing. We offer amazing seasonal promotions in dozens of markets and our technology reaches consumers in every country around the world. MyHeritage DNA offers users a percentage breakdown of their ethnic origins from 42 supported ethnicities, and our DNA Matching technology automatically matches between people who have DNA in common, indicating a family relationship. MyHeritage makes it easy for anyone, anywhere, to treasure families stories, past and present, for generations to come.